Developer of "Top Eleven Football Manager".
Nordeus, owners of the world’s #1 Facebook sports application ‘Top Eleven Football Manager’, enlisted Bidalgo’s help to start using this feature in their Facebook UA campaigns…and the payoff was swift.
Nordeus’ goal was to create high user engagement and reach great performance results with new and unique Facebook ad tool.
Utilizing our long-established ability to quickly adopt and implement new Facebook features, and our proprietary technology solution, Bidalgo has done it again with the the new mobile app ads in the carousel format.
The carousel format was specifically designed to better showcase apps such as Football Manager, by displaying up to five images with direct links. With this format, Nordeus was able to show a variety of game screens, create initial promo offers, and more. The carousel format ultimately helped Nordeus increase engagement, capture their users’ attention, and convert quickly and efficiently to reach amazing results at scale.
- 77% increase in CTR’s
- 37% decrease in CPI