
- Ad Analytics
- Creative
6 Issues You’ll Face When IDFA Goes Away, And How to Cope With Them
The ability to optimize marketing campaigns with user-level data is on its way out. Here’s what you should do about this.
The ability to optimize marketing campaigns with user-level data is on its way out. Here’s what you should do about this.
We’re proud to announce that Bidalgo is one of the first platforms to support Facebook’s Automated App Ads (AAA) API. Bidalgo clients are now able to create new AAA ads, copy ads and ad sets, and reuse existing ads.
How existing performance data and openly available information can help you get actionable insights about improving your Apple Search Ads performance.
If you’re not testing SKAdNetwork while you still have access to IDFA data, you’re missing the one opportunity to get ready for the biggest change to user acquisition in years
We’re excited to share that Bidalgo has ranked as a fan favorite product across the board, with 6 different badges for our industry-leading solutions
The holiday season 2020 is unlike any other in the online era. Earlier shipping dates for retailers open new opportunities which app marketers must be aware of. Here are some important, cheerful tips
Avoiding creative fatigue is impossible, but that doesn’t mean you should ignore it. Investing in the right tools and workflows can make dealing with it easier and less costly.
Getting ahead of the competition in an environment with click-and-forget automation isn’t easy, but can be done if you focus on optimizing and analyzing ad creative
How assuming a creative-centric approach can help you optimize creative assets across channels in a scalable manner
Apple’s new FAQ on IDFA collection makes it clear that their goal is transparency in every ad tracking-related data transaction. Time to start preparing now
With the changes in IDFA policy being delayed until 2021, there are things smart marketers can do today to be better prepared for tomorrow – in terms of both technology and workflows, to make the most out of post-IDFA world
Creative testing is more important than ever, but what do we actually test when we “test ad creative”? Get a few tips and ideas on how to conduct creative testing efficiently and effectively